The SMART goal is for the entire process and is broken down into individual actions for each department and employee.
Specificity: online marathon on family psychology (topic, how many days, marathon artifacts for users, etc.)
Measurability – the number of marathon participants
The cost of attracting a participant, the percentage Portugal Phone Number List of visits from those registere, the percentage of visits from the first to the last day, the percentage of those who left a request for a consultation, place an order, made a purchase, etc.
Achievability – selection of speakers, technical feasibility of conducting and recording metrics, processing of receive leads by sales department employees.
Importance – what income will this event bring to the company, how will it affect the image and brand recognition, etc.
Certainty of deadlines choosing a good date
defining deadlines for all preparatory work to successfully conduct an online marathon on a specific date.
This focus helps everyone involve understand Portugal Phone Number Database what we are doing, why we are doing it, and how we will implement it. But setting a SMART goal alone is not enough.
After all, as a rule, even one employee, not to mention a focus group or department, has not one goal, but several, and they are intertwin with the tasks of other employees. Here the question of what to do first and what to do later, how to synchronize people working on a common goal, arises sharply.
For this we use a combination of SCRUM and Kanban
Each employee receives their own stickers with tasks link Mailing Data to the overall goal card, and the project manager, together with the heads of departments. Determines what exactly will be done in. A certain sprint (for us, it’s a week) and monitors the implementation at daily meetings.
Thus, the use of SMART is, of course, a necessary but insufficient condition for high-quality project management. Studying and implementing additional techniques is necessary in order to manage not only. Your own actions, but also the actions of the company as a whole.”
An important point that is usually not taken into account in the model is to make sure that the goal is motivating and ambitious, leading to development.
